This reads how your brand lands from the outside, built from your public footprint and what customers actually say, set against how you describe yourself. It looks for three gaps: where the differentiator is buried three clicks deep instead of clear in five seconds; where reviewers use different words than your marketing does; and whether, if you swapped logos with a competitor, anything would actually change.
You provide public content. It can be your homepage, a product page, a recent campaign, your main social channel, a customer-review surface, and a competitor, alongside a set of questions to help us understand you better. It comes back as a short written report scored on three things: Strategic Clarity, Customer Resonance, Execution Discipline. Days, not months. Then a thirty-minute walkthrough, once you've read it.
What it isn't: It isn't the full positioning engagement. That's Brand Foundation. It's the analysis that tells you whether you need one.
- RequestYou send the form on this page.
- A mutual NDAOne-click, both ways.
- A 24-hour reviewWe confirm we can deliver something useful.
- AgreementOnce we've both said yes, a simple link confirms it.
- The work beginsYour written analysis, in days.